The Dealership Management Software Replacing Outdated DMS

Run Your Dealership With The Freedom You Deserve

The first cloud-based dealership management platform built for the dealer who needs more than a traditional dealership management system (DMS) to run their shop.

We're Not Another DMS
We're a Dealership Management Platform

Blackpurl doesn’t focus on features; we focus on functionality. We’ve broken the mold of traditional DMS thinking and built our platform to connect with other world-class dealership technologies. We’ve made our easy-to-use platform mobile-friendly and have built out a detailed on-boarding process to get dealerships up and running in weeks – not months.  

A Management Software Platform Designed For:

Your dealership in the palm of your hands

For too long, dealership management systems have been hard to use, expensive and well…boring! We’ve changed all that. Dealers now have the options to connect systems and run their dealership the way they’ve always wanted to. 

Completing a checkout with Blackpurl
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Every team member will be your top performer

No more cluttered screens with row after row and tab after tab full of irrelevant details. We’ve worked in dealerships; we know the job you have to do. With Blackpurl’s dealership management platform, you only see what you need to get the job done. Boom – we’ve just made everyone on your team your top performer.

Finally, a solution that's cloud based and affordable

Traditional dealership management systems cost you thousands to setup and operate. We do things differently here. Experience a true cloud-based solution. This means no expensive hardware required. No IT guy. No setup or training fees. Blackpurl is 100% mobile and works on any device. 

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The Dealership Platform That Connects

We believe dealers should have access to the best technology to get the job done. From accounting and marketing to e-commerce and parts, we’ve built out strategic partnerships that remove data silos and let dealers focus on running their dealership.

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You put your customers first, so do we

Get your team out from behind their desks and onto the showroom floor. We capture an entire sales experience on a single screen so they’ll never miss a sales opportunity again.

Our dealers give us a 5-star rating on

The management software platform trusted by industry leaders

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BRP Partner and Approved & Powersports Data Standards Certified DMS
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Rolling Thunder Harley-Davidsion aspires to become a leading digital-first dealership. Knowing that a traditional DMS wouldn’t be enough Chris and his team turned to Blackpurl. With the integrations around accounting, e-commerce, and email marketing the team at Rolling Thunder is setting the bar for what a digital-first dealership is all about. 

Blackpurl’s Customer Success Videos


There's a different way to run your dealership

Whether you’re switching from a dealership management system or just setting up dealership software for the first time, we can help you get started. Rebel against DMS today.